Three steps, about two weeks
Getting the Spotlight System running takes three steps: a 20-minute demo call, a 7 to 10 day build, and a 25-minute launch call. Here’s what happens at each one and what we’ll need from you.
Step 1: The 20-minute demo call
The demo is a short video or phone call with Tyler. We’ll:
- Show you the website, inbox and automations in action.
- Ask about your services, service area and how you get customers today.
- Answer your questions about pricing, setup and what’s included.
- Tell you honestly whether the Spotlight System fits, or whether Growth or Dominate makes more sense.
There’s no pressure to sign up on the call.
Step 2: What to send us
If you decide to go ahead, we’ll ask for a few things. Most owners pull these together in an evening:
| Item | Why we need it |
|---|---|
| Your logo | For the website and messages |
| Your list of services | To build service pages |
| Photos of your work, team and vehicles | Real photos build trust |
| Your service area | The cities and neighborhoods you serve |
| Business hours | For the website and inbox |
| Anything you want to keep from your current site | So nothing important gets lost |
Step 3: The 7 to 10 day build
Once we have your materials, we build the system in 7 to 10 days:
- Your website: 10 to 20 mobile-friendly pages built for local search, with on-site SEO like keyword research, schema, page speed and image optimization.
- Your business phone number and one inbox for calls, texts, web chat and social messages.
- Missed-call text-back and instant replies to web leads, with messages written with you.
- Review requests by text and email.
- Referral and past-customer campaigns, ready to send with one click.
We may check in with a question or two during the build.
Step 4: The 25-minute launch call
When everything’s ready, we do a 25-minute launch call. We’ll walk you through:
- How to use the inbox on your phone.
- How missed-call text-back and lead replies work.
- How review requests go out, and how to see new reviews.
- How to send a referral or past-customer campaign.
You’ll leave the call knowing how to use the system from day one.
Photos make a big difference
Real photos of your work, your team and your vehicles make a website more trustworthy than stock images. Snap a few on your next job.
After launch
You work directly with Tyler. If something needs a change, you have one person to call. There’s no long-term contract; the Spotlight System is $249 per month.
Tips for a faster build
- Send everything at once. A single email with your logo, service list, photos and service area keeps things moving.
- Pick photos from real jobs. Clear, well-lit photos of finished work beat stock images.
- Write your services the way customers say them. “Water heater replacement,” not internal job codes.
- List the cities you actually serve. We use them on your website and in your local search setup.
- Think about your missed-call message. A short, friendly text in your voice.
What you’ll be able to do after launch
By the end of the launch call, you’ll know how to:
- Read and reply to every call, text, web chat and social message from one inbox
- See new leads from your website
- Watch review requests go out and new reviews come in
- Send a referral or past-customer campaign with one click
After the first month
Once you’re running, keep an eye on the basics: reply quickly, keep your photos and services current, and reply to new reviews. If you decide you want local SEO or Google Ads later, Growth and Dominate build on the Spotlight System, so your website and inbox stay the same.
If something isn’t right
You work directly with Tyler. If a page needs a change, a message needs a tweak or something isn’t working, you have one person to contact. There’s no long-term contract, so the system has to keep earning its place.
Ready to book a demo?
Contact us or call (385) 360-1966.
