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44 guides for local business owners

Guides

Straight answers to the questions owners ask before they spend money on local advertising. Written by Tyler, with no hype and no made-up numbers.

Topic

Postcards, Boards and Direct Mail

Shared Community Postcards, restaurant Community Boards and solo EDDM mailings.

Community Postcards

See Postcards
Cost Guide Co-op Postcard Advertising Cost in Utah: Single, Double, 3-Run and Anchor Spots

Published prices: single spot $249, double $449, 3-run pack $649, back panel anchor $1,200. See what each includes and how payment works.

Comparison Co-op Postcard vs Solo EDDM Postcard

Shared card or a postcard of your own? Compare cost, control and reach for a co-op spot against a solo EDDM mailing in the Salt Lake Valley.

What to Expect From Reservation to Mailbox: What Happens After You Claim a Spot

Step by step from payment to mailbox: send your logo, offer and contact details, approve a free proof, then we print and mail to 2,500 homes.

How It Works How Mail Routes Are Chosen for Single-Family, Owner-Occupied Homes

How each Community Postcard edition picks USPS carrier routes focused on single-family, owner-occupied homes, adding up to 2,500 homes.

How It Works How to Track a Postcard Ad With QR Codes and Trackable Offers

Simple ways to see what your postcard ad brings in: a QR code on every ad, a unique offer code, and a habit of asking callers where they heard of you.

Is It a Fit? Is a Shared Postcard a Good Fit for Your Business?

A quick self-check: who gets the most from a co-op postcard in Draper, Sandy and Cottonwood Heights, and when solo mail or digital fits better.

Planning One Edition or a 3-Run Pack: How Often Should You Mail?

Single edition or the same spot in three mailings? How repeat exposure builds recognition and keeps your category held, with the $649 3-run pack explained.

Explainer What Is a Co-op Mailer? How a Shared Postcard Works

How a shared postcard works: up to 16 local businesses split print and postage, with only one business per category on each card.

Common Concern Will Your Ad Get Noticed on a Card With 16 Businesses?

The 'lost in the crowd' worry, answered plainly: no competitors on the card, an oversized format, a strong offer and QR code, plus double and anchor spots.

Topic

Printing

Business cards, door hangers, car magnets, yard signs, flyers and more.

Topic

Digital Marketing

Websites, missed-call text-back, reviews, local SEO and Google ads.

Still Have Questions?

Talk to Tyler Directly

Call (385) 360-1966, Monday to Friday, 9am to 5pm, or send a message.

Call Tyler